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Key Interests-Based Advocacy: Simple Steps to Strategic Targeting Webinar
Thursday, January 17, 2019, 1:30 PM - 2:30 PM EDT
Category: Webinars

Key Interests-Based Advocacy: Simple Steps to Strategic Targeting Webinar

Speaker: David Lusk

Mass email campaigns and one-size-fits-all grassroots efforts rarely lead to policy success. It’s imperative to go beyond simple storytelling and frame both the tactic deployed and the personal story shared according to the individual target. Effective Key Interests-Based Advocacy Campaigns are strategic, targeting lawmakers with tactics while presenting the ask and story shared according to each official they seek to influence. 

Registration Fees:

$45 for Members
$75 for Non-members
 

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